

# Using funnel charts


Use a funnel chart to visualize data that moves across multiple stages in a linear process. In a funnel chart, each stage of a process is represented in blocks of different shapes and colors. The first stage, known as the *head*, is the largest block and is followed by the smaller stages, known as the *neck*, in a funnel shape. The size of the block representing each stage in a funnel chart is a percentage of the total, and is proportionate to its value. The bigger the size of the block, the bigger its value.

Funnel charts are often useful in business contexts because you can view trends or potential problem areas in each stage, such as bottlenecks. For example, they can help you visualize the amount of the potential revenue in each stage of a sale, from first contact to final sale and on through maintenance. 

**To create a basic funnel chart visual**

1. Open Amazon Quick and choose **Analyses** on the navigation pane at left.

1. Choose one of the following:
   + To create a new analysis, choose **New analysis** at upper right. For more information, see [Starting an analysis in Quick Sight](creating-an-analysis.md). 
   + To use an existing analysis, choose the analysis that you want to edit.

1. Choose **Add (\$1), Add Visual**.

1. At lower left, choose the funnel chart icon from **Visual types**.

1. On the **Fields list** pane, choose the fields that you want to use for the appropriate field wells. Funnel charts require one dimension in **Group**.

1. (Optional) Add drill-down layers by dragging one or more additional fields to the **Group/Color** field well. For more information about adding drill-downs, see [Adding drill-downs to visual data in Quick Sight](adding-drill-downs.md).

   To understand the features supported by funnel charts, see [Analytics formatting per type in Quick](analytics-format-options.md). For customization options, see [Formatting in Amazon Quick](formatting-a-visual.md). 