# Private marketplaces for users
<a name="subscribing-to-a-product-in-a-private-marketplace"></a>

To subscribe to a product in your private marketplace as a user, navigate to the product's details page and choose **Continue**. This redirects you to the product's subscription page. On the subscription page, you can make your configuration selections, and then choose **Subscribe**.

If the product is not approved in your private marketplace, **Subscribe** isn't available. A red banner at the top of the page indicates that the product is not currently approved for procurement. If software requests are enabled, you can choose **Create request** to submit a request to your administrator requesting that the product be added to your private marketplace.