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Buy With AWS - AWS Marketplace
Configuring Buy With AWSField configurationCurrency settings

Buy With AWS

Configure the Buy With AWS procurement widget, its form fields, and currency settings.

Configuring Buy With AWS

Buy With AWS (BWA) is the procurement widget that enables buyers to initiate purchases directly from your storefront through AWS Marketplace. When configured, buyers can subscribe to products, accept offers, and complete procurement without leaving the storefront experience.

Prerequisites

  • A deployed storefront with at least one product

  • A connected AWS Marketplace seller account (for private offer creation)

To configure Buy With AWS

  1. Open the storefront and choose the Checkout & Deployment tab.

  2. In the Buy With AWS section, enable the BWA toggle.

  3. Configure the following settings:

  4. Choose Save.

Field configuration

The default fields on the procurement request form are:

  • AWS Account ID

  • Company Name

  • Contact Full Name

  • Contact Email

You can add custom fields specific to your workflow.

Currency settings

Configure which currencies are available for offers created through BWA:

  1. In the Currency section, select the supported currencies.

  2. Set the default currency for new offers.

Role-based access

Storefront-level roles control who can manage Buy With AWS requests. Storefront Admin manages Buy With AWS requests, edits storefront content, and views reports. Content Editor edits storefront content. Reporting Management views storefront reports. Assign these roles in the Edit User dialog under the Storefronts scope.

BWA workflow

When a buyer initiates a purchase through BWA:

  1. Buyer chooses Buy With AWS on a product in the storefront.

  2. Buyer fills in the configured fields (AWS Account ID, Company Name, Contact Full Name, Contact Email).

  3. The request is submitted to your team.

  4. Your team creates a private offer in AWS Marketplace for the buyer.

  5. Buyer receives the offer and completes acceptance through AWS Marketplace.

Field configuration

You can configure which fields appear in the Buy With AWS (BWA) procurement form that buyers fill out when requesting a purchase from your storefront.

Default fields

The following default fields appear on the Buy With AWS request form:

Name Type Required
AWS Account ID Text Yes (locked)
Company Name Text No
Contact Full Name Text No
Contact Email Email No

To configure fields

  1. Open the storefront and choose the Checkout & Deployment tab.

  2. In the Buy with AWS configuration section, on the Storefront tab, scroll to Fields to be shown on the form.

  3. For each field, configure the Name, Type, and Required columns.

  4. To add a custom field, choose + Add Field.

  5. Choose Save.

Additional controls

On the Storefront and Standalone sub-tabs, configure the Buyer subscription options (Free Trial, Private Offer, Public Offer), the required Seller ID, and the Enable Buy with AWS on location dropdown (Homepage and Product page).

Field display order

Fields appear in the BWA form in the order listed in the configuration. To reorder fields, drag them to the desired position.

Buyer experience

When a buyer chooses Buy With AWS on a product:

  1. A form appears with the configured fields.

  2. Required fields are marked with an asterisk (*).

  3. The buyer fills in the form and submits.

  4. The request appears in your BWA requests queue for processing.

Notes

  • Changes to field configuration apply to new BWA requests only.

  • Custom fields are stored with the request and visible in the request detail view.

Currency settings

You can configure which currencies are available for offers created through the Buy With AWS (BWA) procurement widget on your storefront.

To configure currencies

  1. Open the storefront and choose the Checkout & Deployment tab.

  2. In the Buy with AWS configuration section, turn on Enable Currency, then set Default Currency and Allowed Currencies.

  3. Choose Save.

Supported currencies

AWS Marketplace Storefront supports all currencies available through AWS Marketplace private offers. The currency selected applies to the private offer created from the BWA request.

Notes

  • Currency selection affects the offer creation workflow only. Actual billing and invoicing currencies are determined by AWS Marketplace.

  • If you support multiple currencies, buyers see a currency selector in the BWA form.

  • Changes to currency settings apply to new BWA requests only. Existing requests retain their original currency.