# Use SSML tags to personalize text-to-speech in Amazon Polly


When you add a prompt to a flow, you can use SSML tags to provide a more personalized experience for your customers. SSML tags are a way to control how Amazon Polly generates speech from the text you provide.

The default setting in a flow block for interpreting text-to-speech is **Text**. To use SSML for text to speech in your flow blocks, set the **Interpret as** field to **SSML** as shown in the following image.

![\[Image of the settings for a flow block showing the Text to speech Interpret as field set to SSML.\]](http://docs.aws.amazon.com/connect/latest/adminguide/images/connect-interpret-as-ssml.png)